The domain name is the primary address or name of the website (e.g., something.com). It's a unique identifier that distinguishes individual websites. No two domain names worldwide are the same, ensuring that all websites can be found unequivocally. Any text without accents or special characters can be chosen as a name. The more descriptive it is, the more it refers to the company, product, person or service the website is about, the easier it will appear in search lists. Of course, this requires much more than that. There is an annual fee for owning a domain name. We assist with registration and management, so you don't have to worry about it.

SSL, a method that encrypts information sent between the server and the client, is crucial for secure browsing. A website URL with a valid SSL certificate begins with the prefix https://, indicating that the page is secure and safe to browse. The absence of a certificate is penalised by Google, which downgrades those websites without one. We also manage the administration and payment as part of our service, ensuring the security of your website.

Even the WordPress and AVADA themes together can't do everything. Technical SEO features, Google Analytics, WEB store framework, appointment booking, etc., may also be needed, depending on the client's needs. These can be addressed with additional software modules, known as plugins. There are free packages, paid ones, and even those that require an annual payment. The purchase, registration, installation, and integration of these are also our responsibilities; our customers have no involvement in these matters.

Once all the essential supplies listed above are available, we install everything on the server. This includes setting up the hosting, domain name, SSL certificate, and technical components for WordPress. Once these are in place, we are at zero and can start building the website.

Composing the textual content based on selected keywords is one of the most essential and labour-intensive stages in website development. It's challenging, but it's worth it to write content that is interesting to readers and is rewarded by the Google Search Engine. The copy is one of the most important SEO props. If you keep this in mind, you'll be halfway there in the race to Google's first page, even without paid campaigns! To write Google-friendly content, one must map out the most searched-for words and phrases related to the topic before writing the first sentence and then build the text around those terms. It's no use to write brilliant lines that don't contain the correct proportion of references to the terms that people expect to find, because Google won't even notice them. It's almost impossible to search-optimise poorly written text without rewriting it. Therefore, copywriting and/or cooperation in it is an essential part of our website development service. We may not accept the assignment if the client provides text that does not meet Google standards, but insists on it. We aim to have the prospective website at the top of Google's listings even without paid campaigns.

Many think of a website as a one-size-fits-all virtual warehouse where content can be added over time. However, even a warehouse should be designed and built according to what and how much you want to store. Until the content is available, there is no way of knowing what design will be needed and how much work will be involved. If you don't want your future website to resemble a warehouse far from populated areas that no one visits, we need to start with the content and then adapt the design and visual elements to suit. That's one of the reasons why we can't give a price until we know our clients' requirements in detail.

Graphics, images and videos are essential for a quality website. Not only do they make the content more interesting and understandable, but they are also positively valued by Google Search Engine because they can keep the viewer on the page longer. They must be relevant to the content and fit in with the style and colours of the website. They should be produced first or, if that's impossible, sourced. Sourcing here refers to purchasing, not downloading from other websites. Next comes scaling the aspect ratios and minimising the file sizes. The latter is paramount for fast page load, a critical Google scoring factor. Images should be optimised for both widescreen and narrow mobile devices to ensure responsiveness. Finally, additional textual information for the images will be uploaded, and key terms will be emphasised. This will make them valuable for the Google Search Engine. Of course, we also take care of the graphics and images as part of the website creation workflow.

Animated video production is a unique service of Anymotionvideo. It allows us to enhance the visuals and clarity of your website to a degree that is often impossible with traditional means. For those seeking a genuinely high-quality online presence, we utilise this tool to attract visitors. We can create highly visual websites with scroll sequence animation, which can be built into web pages and played by scrolling.

Search Engine Optimisation (SEO) is the practice of improving a website's ranking on Google, ideally placing it on the first page. The process continuously shapes the site, utilising well-written texts, technical elements, speed optimisation, social media links, backlinks from other websites, and more. Among these, the carefully written and structured textual content is paramount, as it is what Google Search Engine interpret above all else. That's bad news for clients who want to be on Google's first page but start with no SEO-ready text content while expecting premium SEO for free. Many opt for the easier but more costly approach: they attempt to replace time-consuming work with paid advertising. This may work in the short term, but in the long run, it may not produce the results that can be achieved with well-written content, a well-designed, and fast-loading website. Not to mention that the sponsored method will cost much more in the long run than a properly built website.

SEO is not always effective or produces results quickly. Sometimes, it takes several tries to see a visible increase in traffic. This article explains the reasons for this.

There is no SEO without a fast-loading website. It's not advisable to play with viewers' patience, and Google knows it. That's why its search engine favours websites whose pages load quickly. It's a race for tenths of milliseconds, and every little bit counts. If done right, this phase is not a separate task but is present in every step of the website creation process. The layout of pages, the sizing of images, the way software modules and content are loaded, the tuning of WordPress parameters and even the choice of hosting provider should all be included. The technical SEO task of integrating WordPress sites with SEO software plugins should not be left out. All these, of course, are a part of our website development service.

Like it or not, Google is an unavoidable player in the online world. A website must be connected to Google's software at several points to enter the Internet's bloodstream. The most essential elements are the Search Console, Analytics, the reCAPTCHA function that protects contact forms, and Google Maps, if necessary. These not only ensure that the website appears on Google but also provide us with an analytical tool that allows us to monitor website traffic. We send our reports to clients monthly, along with our recommendations for any necessary changes.

A well-functioning website is like a garden that needs constant care and maintenance, yet customers rarely think of it. They view their website as a virtual software-like entity that never runs out of oil, never needs repair, and never even requires washing. Well, it does, just not in that way. Once the accessories of a WordPress website are added to the server, you can expect them to change constantly. The hosting service, domain name, and SSL certificate should be renewed annually. WordPress, the WordPress theme, and plugins should be updated regularly. What are these changes? New features made by the developers, compatibility enhancements, speed-boosting modifications, and, most importantly, the elimination of the latest security vulnerabilities. The changes can occur even weekly, so the website is still under construction; however, the underlying framework is already evolving. These updates are applied regularly. Otherwise, the website may fall apart over time. We will then retest the site and make security backups.

Another essential part of website maintenance is refining the content and SEO settings, creating new pages, expanding existing ones, and correcting possible errors. These are the same steps as creating a new website, but on a smaller scale. Such requests can arise at any time, and we are always available for help.

Website maintenance and support services are provided at a monthly flat rate. We provide this service exclusively for websites we create, as we assume full responsibility for their long-term operation.